Namuhla, kungakhathaliseki ukuthi ungena esitolo, esitolo esikhulu, noma emakhaya ethu, ungabona ukupakishwa kokudla okuklanywe kahle, okusebenzayo futhi okulula yonke indawo. Ngokuthuthuka okuqhubekayo kwezinga lokusetshenziswa kwabantu kanye nezinga lesayensi nezobuchwepheshe, intuthuko eqhubekayo yemikhiqizo emisha, izidingo zomklamo wokupakishwa kokudla nazo ziya ngokuya ziphakama. Ukuklanywa kokupakishwa kokudla akufanele kubonise nje kuphela izici zokudla okuhlukene, kodwa futhi kufanele kube nokuqonda okujulile kanye nokuqonda okunembile kokubeka amaqembu abathengi endaweni.
Uma kuhlanganiswa neminyaka yesipiliyoni embonini yokuklama, yabelana ngamaphuzu amahlanu okunaka ekuklanyweni kwamaphakheji okudla:
Okokuqala, enkambisweni yokuklama ukupakishwa kokudla, ukucushwa kwezithombe, umbhalo kanye nesizinda kuphethini lokupakishwa kumele kuhlanganiswe. Umbhalo osephaketheni ungaba nefonti eyodwa noma ezimbili kuphela, futhi umbala wangemuva umhlophe noma umbala ojwayelekile ogcwele. Iphethini yokuklama ukupakishwa inomthelela omkhulu ekuthengeni kwekhasimende. Kuyadingeka ukuheha ukunaka komthengi ngangokunokwenzeka futhi kuqondise umsebenzisi ukuthi athenge futhi asebenzise ngangokunokwenzeka.
Okwesibili, bonisa izimpahla ngokugcwele. Kunezindlela ezimbili eziyinhloko zokwenza lokhu. Eyokuqala ukusebenzisa izithombe ezinemibala ecacile ukuze uchaze ngokucacile kumsebenzisi ukuthi ukudla kufanele kudliwe ini. Lokhu kuthandwa kakhulu ekupakisheni kokudla. Njengamanje, iningi labathengi bokudla ezweni lami ngabantwana nentsha. Kudingeka babe nengqondo futhi bacace ngalokho okufanele bakuthenge, futhi kunezindlela ezicacile zokuqondisa ukuthenga kwabo ukuze bagweme ukulahlekelwa kwezomnotho kubo bobabili abantu; okwesibili, Khombisa ngokuqondile izakhiwo zokudla, ikakhulukazi ukupakishwa kokudla okusha kumele kuphawulwe ngamagama abonisa izakhiwo ezibalulekile zokudla, futhi akukwazi ukushintshwa ngamagama azenzele wona, njenge-"Cracker" kumele iphawulwe ngokuthi "amabhisikidi"; Ikhekhe Le-Layer" njll. Kunezincazelo zombhalo ezithile nezinemininingwane: Kufanele futhi kube nombhalo ochazayo ofanele mayelana nomkhiqizo ephethini lokupakisha. Manje uMnyango Wezempilo unezidingo eziqinile embhalweni wokupakisha ukudla, okumele ubhalwe ngokuhambisana nemithethonqubo. Ifonti yombhalo nombala osetshenzisiwe, Usayizi kufanele ufane, futhi umbhalo wohlobo olufanayo kufanele ubekwe endaweni eqinile ukuze umthengi akwazi ukuwubuka kalula.
Okwesithathu, gcizelela umbala wesithombe somkhiqizo: hhayi nje kuphela ukupakishwa okusobala noma izithombe zombala ukuveza ngokugcwele umbala ongokwemvelo womkhiqizo ngokwawo, kodwa futhi ukusebenzisa amathoni esithombe abonisa izigaba ezinkulu zemikhiqizo, ukuze abathengi bakwazi ukukhiqiza impendulo yokuqonda efana neyesiginali. , ukunquma ngokushesha okuqukethwe kwephakheji ngombala. Manje umklamo we-VI wenkampani unombala wawo okhethekile. Lapho uklama iphethini, uphawu lokuhweba lwenkampani kufanele luzame ukusebenzisa umbala ojwayelekile. Iningi lemibala embonini yokudla ibomvu, iphuzi, iluhlaza okwesibhakabhaka, imhlophe, njll.
Okwesine, umklamo ohlangene. Kunezinhlobo eziningi embonini yokudla. Ochungechungeni lokupakisha umkhiqizo, kungakhathaliseki ukuthi uluphi uhlobo, imininingwane, usayizi wokupakisha, ukuma, ukuma kokupakisha kanye nomklamo wephethini, konke kusebenzisa iphethini efanayo noma ngisho nombala ofanayo, okunikeza abantu umbono ohlangene futhi okwenza amakhasimende awubheke. Lokho kusho ukwazi ukuthi umkhiqizo ungowaluphi uhlobo.
Okwesihlanu, naka umklamo wokusebenza kahle. Umklamo osebenzayo ephethini lokupakisha ubonakala kakhulu kulezi zici ezilandelayo: umklamo wokusebenza wokuvikela, okuhlanganisa ukumelana nomswakama, ukumelana nokubola, ukumelana nezinambuzane, ukumelana nokushaqeka, ukumelana nokuvuza, ukumelana nokuqhekeka, ukuvimbela ukuphuma, njll.; umklamo wokusebenza okulula, okuhlanganisa ukulula kokuboniswa kwesitolo nokuthengisa, Kulula kumakhasimende ukuphatha nokusebenzisa, njll.; umklamo wokusebenza kokuthengisa, okungukuthi, ngaphandle kokwethulwa noma ukuboniswa kwabasebenzi bokuthengisa, ikhasimende lingaqonda umkhiqizo kuphela "ngokuziqalela" kwesithombe nombhalo esikrinini sokupakisha, bese linquma ukuthenga. Indlela yokuklama yephethini lokupakisha idinga imigqa elula, amabhlogo ombala kanye nemibala enengqondo ukuze ihlabe umxhwele abathengi. Uma sithatha i-Pepsi Cola njengesibonelo, ithoni eluhlaza okwesibhakabhaka efanayo kanye nenhlanganisela ebomvu efanele yakha isitayela sayo sokuklama esiyingqayizivele, ukuze isibonisi somkhiqizo kunoma iyiphi indawo sazi ukuthi yi-Pepsi Cola.
Okwesithupha, imithetho yokuklama amaphakheji imithetho yokuklama amaphakheji nayo iyinkinga ephawulekayo. Amazwe nezifunda ezahlukene zinamasiko nezindinganiso ezahlukene, ngakho-ke nazo zinezindlela zazo ezizithandayo nezingavunyelwe. Kuphela uma ukupakisha komkhiqizo kuvumelana nalokhu, kungenzeka ukuthi uzuze ukuqashelwa kwemakethe yendawo. Imithetho yokuklama amaphakheji ingahlukaniswa ngezinhlamvu, izilwane, izitshalo kanye nemithetho yejiyometri, ungaqonda.
Isikhathi sokuthunyelwe: Agasti-23-2022
